Meanwhile, basic dad beer is having a moment, and if you haven’t heard the name Nikola since 7th grade science class, buckle up, friends.
THE BIG STORY: NIKOLA VS. TESLA
Investors are fired up about electric trucks, and nowhere is that more evident than in the performance of Nasdaq newcomer Nikola — yet another buzzy automaker named after the 19th century Serbian-American inventor. (Challenge to any EV startups out there: Find any other historical figure to name yourself after.)
Here’s what you need to know:
- Shares of Nikola, which has generated zero revenue since its founding in 2015, are up more than 120% since their trading debut last week (helped in no small measure by the CEO’s tweets touting pre-orders for Nikola’s Badger pickup truck).
- Nikola may be young, but it’s already poised to compete with Tesla, the original name-your-company-after-Nikola-Tesla pioneer run by Elon Musk.
- Telsa has its own electric truck, the oddly named and even odder-looking Cybertruck, set to be released next year.
- In addition to fighting off competition from this whippersnapper with a similar name, Tesla needs to deal with what appears to be growing problems with the production of its highly anticipated Model Y SUV.
Step back for a minute: EVs aren’t the only transport stocks that are heating up.
THE CASE FOR BUDGET BEER
A lot of people are putting their extra time at home to good use, mastering origami or planting basil or tackling that bookshelf project you abandoned around New Year’s. We applaud you go-getters!
And the black-horse brew in this era of drinking at home appears to be good old fashioned domestic American beer. Before the lockdown, beer sales were struggling as seltzers and spirits became all the rage. (Remember White Claw summer?)
We’ll cheers to that.
ADIDAS UNDER PRESSURE
Adidas, for its part, appears to be taking action. The sportswear company said it is committing to hiring black and Latinx workers to at least 30% of new US job openings. Like many sportswear companies, Adidas has been accused of profiting off black culture while doing little to promote black workers within its own corporate ranks.
“The events of the past two weeks have caused all of us to reflect on what we can do to confront the cultural and systemic forces that sustain racism,” the company said Tuesday.
TODAY’S BIG NUMBER: 25,000
That’s how many retail stores in the United States are expected to permanently close this year, according to a retail advisory firm.
IN OTHER NEWS
- US crude topped $40 a barrel this week. That wouldn’t typically be notable, but right now, that marks an $80 leap from its unprecedented trip below zero just seven weeks ago.
- BabyNames.com made a powerful statement in honor of the black lives lost to police violence.
- Nintendo said a total of 300,000 accounts have been hacked — 140,000 more than it previously revealed in April.