Melitta Pivots From Coffee Filters to Safety Masks, in a Hurry

BERLIN — As the wave of coronavirus infections broke over Europe in March, causing reserves of medical supplies to disappear, German authorities made a nationwide appeal: More safety masks were urgently needed.

“Facing this particular challenge, we realized that we could produce the needed quantities at an insane speed,” said Ms. Roehrig. In other words, as much as a million masks a day. “That is what differentiates us from the competition,” she said.

But as Chancellor Angela Merkel has frequently acknowledged, the crucial problem is ensuring that Germans have a sufficient number of quality masks.

“The pandemic teaches us that it is not good if protective equipment is sourced exclusively from distant countries,” Ms. Merkel told Parliament. “Masks that cost a few cents can become a strategic factor in a pandemic.” The minister of economy, Peter Altmaier, estimated that the country needs up to 12 billion masks a year.

Many masks that filter small particles using microfiber rely on material whose production has mostly moved to Asia. In the mad rush to secure the raw materials, politicians and businesspeople have made it their business to find a source.

The essential ingredient in many medical-grade masks — what separates them from simple home made versions — is a filter made of nonwoven super thin fibers, formed in a process known as melt-blown extrusion. Since the pandemic, demand for so-called melt-blown fiber has skyrocketed.

For Melitta, melt-blown fiber is readily available: It makes its own, mainly for use in vacuum cleaner bags. A truck drives big rolls of it from the vacuum and filter factory in Spenge 30 miles to Minden, where Melitta has been based since its founding in 1908. (Melitta also makes coffee filters in the United States, but not face masks.)

The coffee-filter-shaped masks are produced on the same machine as the filters found in grocery store aisles. Although they physically resemble a normal coffee filter, the masks are made from different material (making them unsuitable for brewing coffee).

The material, a triple layer of melt-blown and spun-blown microfiber, has a Bacterial Filtration Efficiency certification of above 98 percent, a value comparable to simple medical masks.

The company has now produced about 10 million masks over the first month, packing them in unmarked boxes, with separate rubber bands to hold the masks in place and assembly instructions.

The first million went to Melitta workers and retirees and their families. Most of the second million have already been donated locally.

Once the mask is approved by the government as a medical product, the company plans to supply those most in need in their region, and eventually sell the product to a broader market. The company has not yet announced a price.

“What is important for us is that we can supply quality masks produced in Germany at prices that are competitive with masks produced in Asia before the pandemic,” said René Korte, who oversaw the retooling of one of the coffee-filter lines at Melitta.

Mr. Korte and his team are working on designs with foldout ear-loops, eliminating the need for rubber bands.

This initiative is not the first time Melitta has considered getting into the face mask business. About a decade ago, it looked into manufacturing masks because the process fit with the company’s expertise.

But this was before the coronavirus.

“The idea that the shape of filter bags for breathing masks could serve as a model was absurd to many,” Mr. Korte said. “The production of breathing masks was then still a niche topic for us, and was therefore rejected.”

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